B2B commerceLavazza logo

Lavazza renews its B2B commerce platform

Lavazza serves consumers and business customers in the Netherlands and Belgium. We built a modular BigCommerce platform that puts the needs of business customers at the centre.

Lavazza B2B commerce platform
The challenge

A platform designed around business customers

The existing platform left too little room for B2B-specific agreements, integrations and international growth.

Business customers needed direct access to prices, discounts and orders, while the operational systems had to remain reliably connected.

The approach

A modular platform connected to the existing operation

Using BigCommerce, rb2 developed a modular platform for Lavazza's B2B operation in the Netherlands and Belgium, available in Dutch, English and French.

CoreConnect links the platform to ERP, Adyen, Prismic and Piggy, so customer and order data can move between the systems that run the business.

B2B account features

Business customers can work with their own prices, discounts and order information.

Three languages

Dutch, English and French support customers in the Netherlands and Belgium.

Operational integrations

CoreConnect links ERP, payments, CMS and loyalty systems.

Technology:BigCommerceCoreConnectAdyenPrismicPiggy
The result

A clearer B2B experience on a platform ready to grow

Business customers have better access to the information they need, while connected systems give the operation a more reliable foundation for further development.

B2B self-service

Customers can view relevant prices, discounts and orders directly.

Connected operation

ERP, payments, content and loyalty systems exchange the required data.

International foundation

The platform supports three languages and future market expansion.

Want to serve your business customers better?

In 30 minutes, we determine whether the constraint is one workflow, an integration or the commerce foundation itself.