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E-commerce

Flexible Booking Tool for a Personalized Experience at de Bijenkorf

The iconic department store De Bijenkorf offers personalized services, such as make-up and styling advice, and organizes events like cosmetics masterclasses. To simplify the booking process for these services, De Bijenkorf needed a user-friendly tool that integrates with existing systems and supports a wide range of offerings – including new options like renting tableware and linens.‍

A flexible booking tool for a seamless customer experience

rb2 developed a flexible and intuitive booking tool tailored to De Bijenkorf’s needs:

Streamlined customer journey: Customers can book any desired service in just eight clicks.
Seamless integration: The tool integrates with De Bijenkorf’s CRM, campaign tool, and OMS.
Agile approach: During COVID-19, the architecture was reprioritized to quickly launch "Shopping by Appointment."

Efficiency and ease at every step of the booking process

The booking tool provides an efficient and user-friendly experience for both customers and internal teams. Employees can easily manage and access all relevant store, service, appointment, and customer information. Meanwhile, customers enjoy a smooth booking process, ensuring a seamless experience from start to finish.

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The rb2 impact

User experience:

Intuitive interface allowing customers to book services quickly and easily.

System integration:

Seamless connection to CRM, OMS, and campaign tools for efficient management.

Flexible adaptation:

Architecture quickly adjusted for "Shopping by Appointment" during COVID-19.

Our partners

We leverage the power of the latest tools and platforms to drive your success. And all with one goal in mind: a powerful partnership for maximum impact.

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Medusa

Medusa is een open-source commerce platform dat zich onderscheidt door flexibiliteit en ontwikkelaarsvriendelijkheid. Het platform biedt kant-en-klare commerce modules die volledig aanpasbaar zijn. Perfect voor organisaties die een commerce-platform nodig hebben dat precies aansluit bij hun specifieke bedrijfsprocessen.

Commercetools

Every piece of e-commerce functionality is set up as a standalone service (microservice), which works together seamlessly thanks to more than 300 APIs.

Want to know more?

We leverage the power of the latest tools and platforms to drive your success. And all with one goal in mind: a powerful partnership for maximum impact.

Relevant insights

Years of knowledge and experiences we would love to share with you

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Mark Roex

We’re all about PoC, not RFP

Without wanting to get bogged down in acronyms early on, today we’re going to be talking about why we believe a Proof of Concept (PoC) makes so much more sense than a Request For Proposal (RFP). Especially now, in the AI era. In short, it’s all about focusing on value add, rather than ticking boxes. Let us explain.

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