Everything starts with a flexible, modern commerce platform that supports your channels

Richard Birksteiner,

avatar

OMS and e-commerce platforms:

how to make them work for you

banner

OMS and e-commerce platforms: how to make them work for you

Recently I sat down with Mark, partner consultant at SCAPE, and Ivo, head of integrations at commercetools to talk about OMS (Order Management System) and e-commerce platforms. What are the best practices when it comes to running and connecting these platforms? And how can retailers optimize their inventory, people, and locations?

Everything starts with a flexible, modern commerce platform that supports your channels

Many retail organizations operate multiple channels: e-commerce, POS (in physical stores), mobile applications, and market places. They need a commerce platform that supports both their existing and future channels, ideally headless. With a headless platform, retail companies can flexibly create the best and most user-friendly front end for each channel, whilst also offering the ability to tailor the UI for a unique customer experience.

Make sure that your headless commerce platform enables you to connect with your front ends and other services in your landscape through APIs.

Say yes to customers more often with an OMS

Virtually any company would like to sell to customers more often, and retail organization or not any different. When retailers are looking to expand their order fulfillment options beyond their warehouses, it is crucial for them to have an OMS in place. It gives them an accurate view of the availability and location of products and how to get them to customers as soon as possible.

With the right OMS solutions, retailers will get more out of their existing store locations - enabling the store employees with fulfillment capabilities - and maximize the use of their inventory.

Integration is key

When implementing commerce platforms and OMS systems, it is recommended to have an integrated layer in place. This event-driven layer makes sure to sync order data from the OMS with the ERP system and POS and webshop modules. 

APIs and integration layers make it easier for retail organizations to add new applications and services at every stage of their maturity journey.

Change, innovate, and develop day by day

Everything we discussed up until now, might sound like it will have a major impact on your organisation. My golden tip to retailers: don’t do big bangs, but rather add value for your customers - with new services and features - every day.

View or listen to the complete conversation here

Do you want to know more about Richard?

Do you want to get started with the e-commerce platform within your organization after reading this blog or whitepaper? Or do you have questions about the topics discussed? Then contact:

Richard Birksteiner
CTO
+31 (0)299 200 800

photo